By now you should be on your way to having a slick site with a good layer of customization, your social accounts set up, have created some content, and should be expecting a nice boost of traffic. If that’s the case, you’ll need to make sure your analytics are set up and configured properly to keep track of what people are actually responding to.
Loaded WordPress comes with a variety of analytics options to use based on your preference.
First, there is a built-in analytics module that will automatically track your website traffic, search terms, inbound traffic sources, visitor details, and other information. You can find this by going to the “Statistics” menu item in your administration area. There is nothing to set up for this…it just tracks everything for you.
We also recommend taking advantage of Google Analytics for extended website tracking information. Setting up your Google Analytics is as easy as going to Statistics > Google Analytics Tracking Setup, and entering your “site ID” from your Google Analytics account after creating your website in Google Analytics to track. Entering this site ID will automatically apply the tracking code to your website for Google Analtyics information to begin being recorded.
Additionally, if you use Google Analytics and want to access Google’s reporting directly from your LoadedPress administration area, you can link to your Google account to have all information in a single place using the Google API. To do this, go to Statistics > Google Analytics API Login Setup, and enter your Google account information. This will pull your Analytics into your LoadedPress dashboard, making it easy to track your site’s statistics, see where your traffic is coming from, and give you detailed information on how to increase your site’s exposure. Once set up, you can access the Google reports from the Statistics > Google Analytics API Reports section of the administration area.
Exclusive Feature: Social Analytics and Reports
LoadedPress has an additional layer of analytics for tracking all of your social content and social following, which we have created to help everyone build and track their social following. You can find this feature in the administration area under the menu item of Dashboard > Social Analytics. From here you can track your total social following across Facebook, Twitter, and more.
In addition, you can see your social sharing activity and how active your social following is based on the content you have shared. Finally, you can drill down even further to see the content, categories, and tags that are most popular with your social audience, giving you insight into what your audience responds to and help you engage with your social following for better results and interaction.
LoadedPress Social Analytics gives you the complete set of tools needed to build, track, and grow your following wherever they may be, backed with real information and data.
